Articles tagged how brands become icons

How Brands Become Icons: The Principles of Cultural Branding by Douglas B. Holt

More than merely reflecting people and the times in which they live, iconic brands offer myths that help resolve the contradictions of society.

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//Mixed media
//Blogs

Pilot X Puts a Crimp on the Business in 'The Mysterious Airman'

// Short Ends and Leader

"Mystery writer Arthur B. Reeve's influence in this film doesn't follow convention -- it follows his invention.

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