Articles tagged how brands become icons

How Brands Become Icons: The Principles of Cultural Branding by Douglas B. Holt

More than merely reflecting people and the times in which they live, iconic brands offer myths that help resolve the contradictions of society.

READ more
//Mixed media
//Blogs

Virtual Reality and Storytelling: What Happens When Art and Technology Collide?

// Moving Pixels

"Virtual reality is changing the face of entertainment, and I can see a future when I will find myself inside VR listening to some psych-rock while meditating on an asteroid.

READ the article