Articles tagged hypebot

Music 2.0: Breaking It Down with Bruce Houghton

PopMatters speaks with Hypebot.com creator Bruce Houghton about how bands can make the new music landscape work for them.

READ more
//Mixed media
//Blogs

Anticipation and Expectation in Game Marketing: The Art of “Anti-Hype”

// Moving Pixels

"Watch the trailer for No Man's Sky and then for Frostpunk. There is a clear difference in the kind of expectations each creates in its audience.

READ the article