Articles tagged wikia

Vampires, Zombies and Superheroes… It Must Be Comic-Con International 2012

What started decades ago as a mere comic book convention has become a massive Hollywood promo blitz for the hottest science fiction, fantasy and super hero properties in film and television.

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//Mixed media
//Blogs

Anticipation and Expectation in Game Marketing: The Art of “Anti-Hype”

// Moving Pixels

"Watch the trailer for No Man's Sky and then for Frostpunk. There is a clear difference in the kind of expectations each creates in its audience.

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