Douglas B. Holt
Reviews // 1 Articles
//Reviews

How Brands Become Icons: The Principles of Cultural Branding by Douglas B. Holt
28 Feb 2005 // 6:00 PM

More than merely reflecting people and the times in which they live, iconic brands offer myths that help resolve the contradictions of society.

//Mixed media
//Blogs

Beyoncé and When Music Writing Becomes Activism

// Sound Affects

"The overall response to Beyoncé's "Formation" has been startlingly positive, but mostly for reasons attached to political agendas. It's time to investigate this trend.

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