Louis Bayard
Reviews // 3 Articles
//Reviews

Murder, Mayhem, and Book Collecting: 'The School of Night'
5 Apr 2012 // 6:00 PM

Early modern books and their collectors are the unlikely subjects of this smart, well-crafted thriller.

The Black Tower by Louis Bayard
20 Oct 2008 // 5:59 PM

Reading this is like being presented with a Hermes gift bag, only to find nestled within all the fancy paper a faux-leather purse from Wal-Mart.

//Mixed media
//Blogs

Anticipation and Expectation in Game Marketing: The Art of “Anti-Hype”

// Moving Pixels

"Watch the trailer for No Man's Sky and then for Frostpunk. There is a clear difference in the kind of expectations each creates in its audience.

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