Philip Rosenthal
Reviews // 2 Articles
//Reviews

Exporting Raymond
4 May 2011 // 12:35 AM

"My job," Phil Rosenthal says of Everybody Loves Raymond, "was to create a family, a very specific family," which would reach a broad audience.

Everybody Loves Raymond
31 Dec 1994 // 7:03 PM

PULL.

//Mixed media
//Blogs

Anticipation and Expectation in Game Marketing: The Art of “Anti-Hype”

// Moving Pixels

"Watch the trailer for No Man's Sky and then for Frostpunk. There is a clear difference in the kind of expectations each creates in its audience.

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