Last year’s Super Bowl, with over 120 million viewers, was the most-watched event in the history of television. In recent years, the big game has expanded into a sort of non-denominational holiday, in which there’s something for nearly everybody. But how did this year’s game, the 50th anniversary of the Super Bowl, fare? Read on to find out.
CBS’ coverage began at 1 PM CST with “Super Bowl Today”, their name for four hours of interviews, sportscaster analysis, trivia, and occasional on-field musical performances from artists as diverse as Sam Hunt and Seal.
This past Sunday marked the 50th anniversary of the Super Bowl, but the popularity of the Super Bowl ad—a memorable, attention-grabbing commercial that advertisers pay massive amounts of money for—is a relatively recent phenomenon.
You could easily say that this year’s offerings were among the worst yet, with too many ad-makers cobbling together the same cliches of past successes (celebrity cameos, major special effects, cute animals, etc.) in ways that felt unoriginal and boring.
Still there were some commercials that probably put a smile on your face, so here is PopMatters countdown of the five best in show.
This is the time of year when all the broadcast networks (ABC, CBS, NBC, FOX, and the CW) put out those cheap, cheesy “preview” specials. They often broadcast them at odd times, and mostly focus on what seems to be the worst of what they have to offer. Consider what’s broadcast here as an improved version of what you’ll get on the tube. Following are previews of the new shows that will be airing during the weekends, along with a little background information and some speculation on how long they might last.
This is the time of year when all the broadcast networks (ABC, CBS, NBC, FOX, and the CW) put out those cheap, cheesy “preview” specials. They often put them on at odd times, and mostly focus on what seems to be the worst of what they have to offer. Consider this as an improved version of that.
The following are previews of the new shows that will be airing on Tuesday nights, along with a little background information and some speculation on how long they might last.
At 8 pm, ABC is offering the drama, No Ordinary Family, in which a typical family discovers that they have superpowers. Imagine a live-action version of The Incredibles, or a more serious TV version of Disney’s Sky High.
Forgive me for the vague title, but Paul McCartney: The Library of Congress Gershwin Prize for Popular Song, in Performance is an exceedingly long name for a TV special, even if it is on PBS. Unfortunately, its title wasn’t the only thing that needed a little more planning.
The special, which debuted Wednesday night, began with some behind-the-scenes footage of McCartney arriving at the capitol and meeting with some of the show’s performers, with concert footage from his Good Evening New York City DVD mixed in for good measure. Unfortunately, this interesting video was presented to us in black and white. This could have been a nod to A Hard Day’s Night, but I still think it would have been better in color. Fortunately, the rest of the event (except “Yesterday”) was in the type of clear, color film that really pops out in HDTV.
McCartney opened the festivities with “Got to Get You Into My Life”, and you can tell just from the way he said “white house” how important this was to him. A nice touch to the event was the fact that Paul’s own touring band provided back up for both him and most of the other performers. However, being broadcast from a rather small stage in what appeared to be a dining room, the acoustics seemed to be a little off throughout the night.