I moved back to Portland, Oregon from Singapore a few years ago. Much to my delight, I’m learning that this temperately coniferous town is a hothouse of digital creativity. It hosts the well-attended TechFestNW, as well as the XOXO Festival, “an experimental festival celebrating independently produced art and technology”, which has proven an underground hit and is currently in its fourth year. Portland is also home to the Portland Code School and PDX Creative Coders, a collective that boasts a membership of over 750 aspiring and established app artists.
At the heart of this growing ecosystem of indie digirati sits a small but influential agency called Neologic, headed by Corey Pressman and Jaime Genarro. Pressman is a former academic with a PhD in cultural anthropology. Genarro is a veteran of the internet marketing world. Part of Neologic’s magic is its commitment to serious play.