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Thursday, Dec 5, 2013
by PopMatters Staff
Palladium Boots gets funky with Major Lazer and Ms. Dynamite.

Palladium Boots, the ultra-cool urban footwear company, has joined forced with none other than Major Lazer and the fabulous Ms. Dynamite to produse a new video spotlighting the very best shoes for exploring all those unseen nooks and crannies of the city landscape. Los Angeles-based dancers, the Underground Street Chronicles, star in the new video for “Sweat”, dancing their hearts out with glow in the dark make-up, clothes and, of course, boots from the Fall/Winter Palladium collection. The visuals are stunning and original alongside Major Lazer’s pumping beats. Director Ryan Staake (Diplo) shot the video in black lights and those neon elements are joined with droplets and splashes of neon paint that suggest graffiti art, creating a multimedia homage to urban style. Check out the full line of Palladium Boots at palladiumboots.com.


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Tuesday, Oct 8, 2013
by PopMatters Staff
SPONSOR: Levi’s® recently kicked off a new project to both explore and discover the source and inspiration of creative ambition across art forms.

Bringing this effort to life are the trio of celebrated, Mercury-prize nominated hip-hopper Ghostpoet, along with forward-looking electronic maestro Koreless and visual artist Alex Turvey. During this endeavour, fans have been asked to share what moves them artistically with the hashtags #makeourmark and #moves.


Meanwhile, Ghostpoet, Koreless, and Turvey have been hard at work on a singular piece of collaboration with each artist focusing on their core strength: Ghostpoet handles the words, Koreless has been composing music and Turvey has been crafting the visual representation. In the view below, the artists tell us about the piece they have been creating.


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Tuesday, Jul 9, 2013
by PopMatters Staff
Our friends at Smirnoff have created new artistic project, Mindtunes, that involves groundbreaking methods of creating music through brainwaves.

Accomplished British electronic music producer DJ Fresh teamed up with three disabled musicians—Andy, Mark and Jo—who share Fresh’s passion for electronic music, but lack the ability to physically play the keys of a synthesizer, in order to create a new song based solely on the three men’s brainwaves. Dr. Julien Castet is the fellow who manages the technology, which utilizes Brain-Computer Interfaces that allows individuals to literally send commands to a computer via their brainwaves. It’s hugely powerful technology that opens up a world of creativity and digital productivity to people previously denied such means of expression.


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Tuesday, Apr 2, 2013
by PopMatters Staff
SPONSORED POST: The latest in hip + sophistication/technology has merged into the new Sony Xperia Z, which features all the best of Sony’s state of the art technology in a smartphone.

The screen on this powerful little machine has to be seen to be believed. BRAVIA® TV tech gives you 1080p HD quality on your cell phone and the 5” full HD Reality Display packs 443 pixels per inch, for razor sharp pictures and superior brightness.


The Sony Xperia Z’s slim, handsome design will slip easily into your pocket, ready for anything, wherever you go. But don’t let its elegance fool you. The Sony Xperia Z is tough and built to withstand conditions that just kill the ordinary smartphone. See what Sony does to their Xperia Z here, and be amazed.


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Friday, Oct 5, 2012
by PopMatters Staff
She's burning up Brooklyn, and burning up those shoes, baby. Haley Reinhart talks boots, flats, chunky heels, studs and other tips for funking up your outfit.

POPMATTERS SPONSOR—American Idol’s Haley Reinhart spotlights new fall fashion at Nordstrom Rack. In this new video for the “Falling Into Fashion” campaign, Reinhart talks about the sweet, the practical, the sexy and the sometimes painful (but oh so worth it) shoes that girls who just wanna have fun can get at friendly, budget-conscious prices from Nordstrom Rack. Check out the towering pinks she’s wearing in the video, below. Who doesn’t want to be that sexy?



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