We Become What We Behold is a non-partisan game about politics, which is hard to imagine in such a currently divisive American and European political landscape. This is exactly the point of We Become What We Behold, though, examining the horror of the viral nature of divisiveness and tribalism.
The game begins simply enough, asking its player to watch and then photograph a small group of randomly wandering individuals. Photographing “interesting” things results in a hashtagged photograph that ostensibly goes viral enough to affect parts of the group. If we photograph the one “interesting” person who has chosen to wear a hat when no one else is doing so, this results in others adopting the look. In other words, hats become cool for some people, and they join the hat tribe.