Differentiating yourself from other gamers on the basis of a few primary colors may indicate some powerful symbolic and identificatory impulses.
You see that little car up there on the Monopoly board? Yeah, that’s me.
That car has always been me for as long as I can remember. I have played my fair share of games of Monopoly, and I honestly don’t believe that I have ever played the game as anything other than the car. All of which is kind of weird when you come to think about it, since Monopoly has so much more variety in its playing pieces than many other classic family board games. There’s a car, a thimble, an iron, a little dog, a man on horseback, etc. A much different quality than, say, merely picking from the traditional red, blue, yellow, and green pieces that usually all look the same in most other games. Wouldn’t it then be neat to play as something different once in awhile?
Well, obviously for me the answer is “no” because any time a box of Monopoly has been opened in my presence, I immediately either reach for the car or simply declare, “I’m the car.” Somehow the car has become my identity within the context of a game of Monopoly.