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Monday, Mar 19, 2012
Bands played D.I.Y. style, crammed in a corner with a bad P.A., surrounded by a crowd of people.

Wednesday night I escaped the SXSW madness of downtown Austin, and strolled to the east side of town. I ended up at the Burger Records Burgerstock party at Trailer Space. The outside teamed with sweaty twenty-somethings smoking cigarettes and drinking alcohol out of paper bags. Inside was even better; little did I know that Trailer Space was an independent record store specializing in punk and indie rock. Bands played D.I.Y. style, crammed in a corner with a bad P.A., surrounded by a crowd of people. People crammed in between rows of vinyls and CDs smoking cigarettes and pounding alcohol, ready to mosh and slam into each other. I got to Trailer Space just in time for Chicago red headed brother-sister power rock duo White Mystery.


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Friday, Mar 16, 2012
by Ryan Lester
This performance anticipates a huge year for Fiona Apple.

The amount of good will Fiona Apple receives from the press is no secret, but when your second comeback performance is as strong as it was at the Pitchfork showcase, one is left with little choice but to sing praises. Those lucky enough to make their way inside Central Presbyterian Church, many of whom waited close to two hours for a chance to get in, were treated to an intimate show that will no doubt be seen as one of the highlights of this year’s festival. The church was a perfect setting for Apple to test her new material in, and the space’s excellent acoustics made both the arrangements and her booming voice positively soar.


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Friday, Mar 16, 2012
Greetings from Austin!

Aside from the gathering of industry professionals, artists, and media, SXSW has been a magnet for music fans, largely due to the influx, and exponential growth of free day party events. With many artists playing as many as half dozen or more showcases, the average music fan has countless opportunities to see their artist of choice. In a vicious cycle, the growing base of music fans inspires more events, which in turn attracts more people to Austin. So while the industry continues to genuflect over big picture issues, while fuming over the ongoing disappearance of revenue streams, day parties provide an informal opportunity for fans to interact with some of their favorite artists, while enjoying swag, booze, and treats courtesy of corporate and media sponsors, national music industry councils and labels. Here’s a sampling of some of the best day party events:


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Thursday, Mar 15, 2012
Thanks to Delta Spirit, I left the Hype Hotel one blissed out hot and happy mess.

Delta Spirit headlined the Conflict Of Interest showcase with a late night set at The Hype Hotel Tuesday, 13 March. The California five-piece stormed the stage at 1AM and played an energetic 45 minute set, spurring explosive energy amongst badge and wristband holders. Drinks flew and fists pumped as Delta Spirit rocked out old favorites mixed with new cuts off their brand new, self-titled album coincidentally released the same day.


They tore up the stage with the romantic “Bushwick Blues” and raised hell with the anthematic “People C’Mon”. Thanks to an enthusiastic audience, Texas humidity and Delta Spirit’s heart-wrenching poetic finesse, I left The Hype Hotel one blissed out hot and happy mess.


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Thursday, Mar 15, 2012
by Ryan Lester
Exhibiting the kind of poise and professionalism that only comes with many years of experience, Rollie Pemberton made it clear that you will have fun at a Cadence Weapon show.

The sound technicians were a bit off their game, and the crowd at Spill had thinned out by the time Cadence Weapon took the stage at 1AM. In other words, it was a typical end of the night scenario for the first day of SXSW. Of course, Rollie Pemberton wasn’t bothered by any of this. Exhibiting the kind of poise and professionalism that only comes with many years of experience, he ably proved with his set of mostly new songs that it doesn’t matter who is in the room or what the circumstances are, you will have fun at a Cadence Weapon show.


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