With another $26.5 million in box office receipts in its second week of release and enough positive word of mouth to push the final total well past $100 million, Hotel Transylvania has clearly won the 2012 Family Fright Film Wars - animation category. It bested previous throne pretender ParaNorman ($54 million and falling) and non-entity newcomer Frankenweenie (barely breaking $11 million for its three day bow). More interesting is the clash between critical response and such obvious audience appreciation. Norman walked in with a Rotten Tomato aggregate of 87% (123 out of 142 critics loved it), while Weenie earned an equally impressive 85% (104 out of 122). Transylvania, on the other hand, sits at 47%.
Viewers, on the other hand, have mucked things up a bit. Transylvania earned a 79% “liked it” from the site. Weenie ranked higher, pulling in an 83%. Norman pulled in similar numbers, sitting at 78%. It’s the same kind of result that other sources, using their own scoring criteria, seem to emulate. And yet there is a commercial disparity which questions such consensus. Right now, unless something radical happens, Burton’s “return to form” will probably end up being one of his lowest grossing films ever, while Norman is already viewed as a disappointment. On the other hand, suits in studio suites are trying to determine how best to approach the inevitable Transylvania sequel.