Dev has made a lot of buzz by doing the opposite of what is told.
She burst onto the scene in 2010 when she sang the hook on a song by the Far*East Movement called “Like a G6”, which went on to top the Billboard charts. Yet that song itself was actually based off of another song Dev (born Devin Star Tailes) had already recorded called “Booty Bounce”. What got Dev into singing in the first place, aside from choir and a love of Amy Winehouse? Why, recording a diss song to her ex-boyfriend’s new girlfriend. As legend has it, the song was then uploaded onto MySpace before the production team known as the Cataracs took notice, and once the connection was made to “Like a G6”, history was made.
Yet launching Dev as a solo venture proved tricky: she put out numerous singles, filmed music videos for each one, and even her hits—like the throbbing “Bass Down Low”—didn’t wind up making the final track listing for her disc The Night the Sun Came Up. In fact, since 2010, Dev has appeared in an astonishing 19 music videos counting her numerous guest spots (with the likes of JLS and Timbaland). That debut disc features a bit more of a confessional songwriter edge than what most people are used to, but it’s that very same edge that has made Dev stand out from the electro-pop crowd, and all of her hard work has finally paid off: her single “In the Dark” peaked at #11 on the Billboard charts, and her track “Naked [ft. Enrique Iglesias]” topped at #2 on the Dance Charts.
Now, touring at numerous radio events during the summer, the ever-busy artist took some time to sit down with PopMatters and answering our 20 Questions, here revealing a strong affinity for Brand New and the Yeah Yeah Yeahs, her fiance’s Mickey Mouse socks, and why she almost made it as a champion swimmer . . .