There are plenty of popular musical trends swirling around in 2013, but perhaps none more unexpected or wonderful as the disco revival. From R. Kelly's Write Me Back to Arcade Fire's Reflektor, the new-disco trend has grabbed hold of R&B, pop, dance music, and indie rock, but why?
I remember February of 2012 very well, thanks to two seemingly unrelated songs. Though I didn’t know it at the time, these songs were signs of big things to come. Big, groovy things to come. Or, to be more specific, come back.
The first song was “Share My Love”, by R. Kelly. The song, melodically, lyrically, and sonically, could have easily been mistaken for a 1974 Barry White song if it weren’t for Kellz’s distinctive tenor. It’s disco through-and-through. But after 2010’s Love Letter, an album dedicated to recreating Motown and early soul music, this dip into ‘70s disco from R. Kelly wasn’t too surprising. The album which followed, Write Me Back, continued the disco of “Share My Love” and also included ‘70s soul and rock ‘n’ roll elements, but surely this was a novelty. It was R. Kelly making a ‘70s record, mostly because he could. It wasn’t a call to arms for every pop, R&B, and indie artist to start making disco, was it?