Thursday, June 7th, was the twenty-sixth birthday of
the Philadelphia 76ers' star guard, Allen Iverson.
This fact, while seemingly tangential to the team's
NBA Finals match-up against the defending champion Los
Angeles Lakers, was brought up repeatedly by national
sports anchors on ESPN and NBC, as well as by
countless other local broadcasters and columnists.
While Iverson is widely recognized as one of the top
players in the league, the manner in which his
birthday was covered suggests there's more at stake
than in the typical human-interest vignettes that
accompany so many professional sports broadcasts.
Specifically, the word "maturity" was mentioned
repeatedly in connection with Iverson's birthday,
connecting his biological coming-of-age with
declarations of a newfound emotional growth. Finally,
the story goes, Allen Iverson has grown up into a
responsible citizen and, as a result (and perhaps as a
reward for his maturation), he finds himself a member
of the Eastern Conference championship team with a
chance to win the league title.
Such attention to his character is nothing new to
media coverage of Allen Iverson. Nicknamed "The
Answer" for his superhuman problem-solving abilities
on the basketball court, eluding defenses with
impossible dexterity and frustrating opponents with
his unflagging competitive energy, Iverson has also
provoked persistent questions since he was a high
school athlete in Hampton, Virginia. A star
quarterback as well as a basketball player, Iverson
was sentenced to fifteen years in prison for his part
in a fight at a local bowling alley. Although this
conviction was later overturned (and by many accounts,
he was the victim of a bigoted legal system), Iverson
continued to be associated with criminal behavior
during his college career at Georgetown. Once, while
the Hoyas were playing an away game at Villanova, a
fan held up a sign that read, "Allen Iverson: The Next
O.J."
Such accusations of immorality and subversiveness
levied against Iverson would only intensify as he was
drafted into the NBA by the 76ers after just two years
as a stand-out college player. But Iverson's premature
entry into the NBA in 1996, coupled with his flashy
and individualistic style of play, only made him the
object of antipathy for a greater number of basketball
fans. Sports Illustrated columnist Rick Reilly
neatly summarized the uneasiness Iverson provokes,
when he called him the "kid which America sees as the
jeans-saggin', 'do-raggin', gun-totin', dope-smokin'
hoodlum who's going to ruin the post-Michael [Jordan]
era, one cornrow at a time." Anxiety about this image
(from his cornrow hairstyle and the 'do rag that
covers it, to his twenty-one tattoos and the baggy
clothing he wears over them) recently inspired Hoop
magazine, an official NBA publication, to remove any
trace of "gangsta" posing. In a photo of the guard,
all signs of his tattoos and jewelry were digitally
erased in an effort to present a kinder, gentler
Iverson to the league's fans.
Despite such a reconfiguration of his physical
appearance, though, recriminations against Iverson
continued. Just before the start of the 2000-2001
season, the publicly tumultuous relationship between
Iverson and his head coach, Larry Brown, reached a
breaking point. Unable or unwilling to bring coach and
player together, the 76ers' owner Pat Croce (in
collusion with Larry Brown himself) attempted to trade
Iverson to the perennially lackluster Los Angeles
Clippers. Such a drastic and punitive action, sending
the team's star player to the league's worst team,
reveals the degree of animosity that existed between
Iverson and Brown. A technicality invalidated the
trade. And then, everything changed.
This season, Iverson has led the previously mediocre
76ers to one of the best records in the league and the
Eastern Conference championship. Along the way, he
was named the Most Valuable Player of the league's
All-Star Game, as well as of the regular season. This
remarkable turnaround in Iverson's and the 76ers'
fortunes has been repeatedly construed in the media as
an epiphanic rapprochement between the newly mature
Iverson and a more tolerant Brown. The only possible
explanation for the team's success has been
represented as a deep understanding reached by player
and coach alike, as the two put aside their
differences to win basketball games. But the press
isn't necessarily the best judge of what's happening.
In his book Black Planet, David Shields describes
the guarded attitude of NBA players and coaches toward
members of the media, pointing out just how limited
reporters' (and by extension our own) knowledge of the
league's inner workings truly is. He writes, "The
reporters are forever trying to enter a club to which
they are, by definition, denied access." While Iverson
has repeatedly credited his coach with the team's
accomplishments whenever reporters have asked for an
explanation, it is impossible to know the true extent
of the pair's reconciliation.
Efforts to explain Iverson's (and his team's)
successful rebound this year should be understood as
reflections upon those who are doing the explaining --
their values, their interests. Now that Iverson is a
superstar in professional basketball, critics are no
longer able to point to his controversial gangsta
image as a sign of the juvenile unruliness that had
prevented him from winning early in his career.
Instead, Iverson is widely praised for recognizing the
error of his ways in order at last to "grow up," to
"accept responsibility," and to "become a man." The
fact remains that only Allen Iverson knows how he has
come to his current, remarkably consistent brilliance.
Those members of the media who spin this yarn only
reinforce their original views of Iverson's gangsta
image as "subversive," "criminal," and perhaps worst
of all in the world of basketball, not a team player.
In this world, after all, the good of the team is
paramount, and the ideal player is disciplined and,
when necessary, self-deprecating.
Though Iverson's outward appearance has changed
little, his recent triumphs have suddenly -- in
newspapers, television broadcasts, and radio programs
across the country -- been turned into the result of a
miraculous transformation, some inner rejection of the
anti-social values he once held so dear (values that
were, in reality, only more projections made by these
same media members). While reporters and columnists
scramble to dissect Iverson's changing behavior and
rationalize his performance, many of their strategies
for doing so reflect an eagerness to whitewash
Iverson's gangsta attitude, just as Hoop magazine
did, with a veneer of visible maturity and
responsibility. And Iverson, for his part, has
encouraged them, publicly and repeatedly crediting his
coach and teammates, trotting his children out at
press conferences, and generally staying out of
trouble.
By questioning the questions being directed the
Answer's way, and the manner in which he is discussed
in newspapers and on television and radio, it becomes
clear that members of the mainstream media can only
represent a ballplayer as successful if he fits
preconceived notions of acceptable, mature behavior
(respecting one's coach, being a selfless teammate,
etc.). Kobe Bryant, Iverson's counterpart for the Los
Angeles Lakers in this Finals series, is a good
example of this ideal. Witness the Adidas ad in which
Kobe's worldliness (he grew up for a time in Italy) is
praised as he drives to the hoop while speaking
flawless Itallian. Those who see Kobe's polished image
as the standard for success in the NBA, however,
forget those Reebok advertisements that have been
running throughout the televised broadcasts of the
Finals. In these, rapid-fire highlights of Iverson's
accomplishments are displayed music video-style,
punctuated by a graphic tagline that encourages
viewers to "Defy Convention," just like Allen.