Spider-Man: Friend or Foe
//Reviews

Spider Man: Friend or Foe | 4 Nov 2007 // 4:00 PM

Spider-Man: Friend or Foe seems like a commercial for the upcoming WB Kids animated series The Spectacular Spider-Man with both its cartoony aesthetic and kid-friendly game play.

//Mixed media
//Blogs

Anticipation and Expectation in Game Marketing: The Art of “Anti-Hype”

// Moving Pixels

"Watch the trailer for No Man's Sky and then for Frostpunk. There is a clear difference in the kind of expectations each creates in its audience.

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