Articles tagged "marketing"

Books Review

Chasing Cool by Noah Kerner and Gene Pressman

by Kai Bandele

[17.Aug.07] :. Becoming the "iPod of your industry" requires more than mimicking a "cool" brand.

Recent Book reviews

 

Books Review

The Culture Code by Clotaire Rapaille

by Graziella Jackson

[23.Jul.07] :. The Culture Code is American to its core.

Recent Book reviews

 
 
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