Quantcast

Call for Music Critics and Music Bloggers

DVDs
cover art

Various Artists

Non-Stop Hip Hop: the Videos [DVD]

(Razor & Tie)

In many ways, every mainstream hip-hop act is a singles act. Because the race among fans to find the latest hot rapper, producer, or label is continuously being run in earnest, anything resembling staying power is reserved for the most steadfast cult acts and the most shrewd multimedia moguls. No flow is so smooth or beat too tight to ensure against eventual extinction; today’s Aftermath can easily become tomorrow’s No Limit. Such fleeting trends, and the resultant one hit wonders, make hip-hop more suited than most genres to instant-nostalgia, As Seen on TV compilations.


Razor & Tie’s Non-Stop Hip Hop: The Videos takes this concept beyond the boom-box and into the DVD player. Bad idea. While many of the 15 tracks collected here are hip-hop classics in their own right, the attendant videos are not. The collection fails as a piece of cheap entertainment because visually, it’s just not that entertaining, even as kitsch. Furthermore, it’s far too shoddily presented to qualify as even an attempt at a document of cultural history.


First off, the packaging is laughable, if not offensive: With its pseudo-graffiti proclamation, “The Hottest Jamz Eva!”, and bandana-and -Mike-Vick-jersey-clad G-Thang on the cover, it plays into the most basic hip-hop stereotypes while managing to be trashier than a bagful of No Limit artwork. Pop the disc in and the menus look like they were programmed by your younger brother for a school computer project—10 years ago. Yuck!


It’s a shame, because much of the music featured here is excellent. Spanning the years 1986-1994, it predictably focuses on hip-hop as violence-free party music. That’s fine when the party favors include Digital Underground’s gloriously twisted take on P-Funk, “The Humpty Dance”, Salt-N-Pepa’s groundbreaking “Push It”, and De La Soul’s sublime “Me Myself and I”. It’s fascinating to be reminded that, pre-Swizz Beatz, Neptunes and the like, hip-hop backing tracks were largely influenced by disco, funk, and James Brown samples. With their uptempo rhythms, looped breakbeats, and analog synthesizers, most of these tracks hold up remarkably well. A decade before “rap metal” became a passing trend, Run DMC’s “It’s Tricky” and Tone Loc’s “Wild Thing”, both featured here, fused drum machines and scratching with heavy guitar riffs, and to much more enjoyable effect than, say, Linkin Park.


Visually, one can see some of hip-hop videos’ most prominent running themes established: performance footage, close-ups of hands on turntables, goofy costumes, women, mugging, and dancing. The “guest star” precedent is also set, with Penn & Teller seen swindling Run DMC in “It’s Tricky” and Q-Tip literally popping up in “Me Myself and I”. Throughout, artistic vision is scarce, though it is nice to see Tone Loc suck the smug irony out of Robert Palmer’s models-with-guitars “Addicted to Love” concept.


With any quick-fix compilation, there’s going to be some trash, and Non-Stop Hip Hop: The Videos has trash to offer. MC Hammer’s “U Can’t Touch This” and Vanilla Ice’s “Ice Ice Baby” will always be embarrassing, and it will always be difficult to fathom how they became hits. Beyond embarrassing, and downright surreal, is the sight of Brian Wilson and Beach Boy “friends” hamming it up with the Fat Boys on the ridiculous “Wipe Out”. Wilson looks utterly lost, and it’s no surprise that Mike Love and Bruce Johnston get most of the face time. Well, the joke’s on you, Mike and Bruce! Amidst all the partying, Arrested Development’s sanctimonious “Tennessee”, with grainy shots of Old South lynchings, is simply out of place.


If some information was given about the videos’ creation or directors, then perhaps this compilation could work as a sort of visual history. But there’s scant information to be had. Worse, some of the videos are obviously rough transfers from old promotional reels. As for using Non-Stop Hip Hop: The Videos as a party-starter, the sound is crappy, too. Of course, it’s too much to ask for the Criterion Collection for $19.95, but this makes one pine for the relatively respectable days of K-Tel.

John Bergstrom has been writing various reviews and features for PopMatters since 2004. He has been a music fanatic at least since he and a couple friends put together The Rock Group Dictionary in third grade (although he now admits that giving Pat Benatar the title of "first good female rocker" was probably a mistake). He has done freelance writing for Trouser Pressonline, Milwaukee's Shepherd Express, and the late Milk magazine and website. He currently resides in Madison, Wisconsin with his wife and two kids, both of whom are very good dancers.


Tagged as: various artists
Comments
Now on PopMatters
Mommy Fearest: 'We Need to Talk About Kevin' (Blu-ray) (Short Ends and Leader) [Wed, 12:30 pm]
2012 Nelsonville Music Festival (Notes from the Road) [Wed, 12:00 pm]
20 Questions: Hannibal Buress (Sound Affects) [Wed, 11:00 am]
Cannes 2012: 'Reality' + 'In the Fog' (Reviews) [Wed, 8:08 am]
Love, and Other Indelible Stains (Columns) [Wed, 2:00 am]
Sigur Rós: Valtari (Reviews) [Wed, 2:00 am]
Lemonade: Diver (Reviews) [Wed, 2:00 am]
Cory Branan: Mutt (Reviews) [Wed, 2:00 am]
Big Science: Difficulty (Capsule Reviews) [Wed, 2:00 am]
  1. The Top 10 Overplayed Songs You Hate by Artists You Love (Sound Affects)
  2. Tea with 'Sherlock': Investigating the Investigators (Features)
  3. Sunk? This 'Battleship' Stunk! (Short Ends and Leader)
  4. Tenacious D: Rize of the Fenix (Reviews)
  5. 10 Pieces of Cinematic Art That Require Revisiting (Short Ends and Leader)
  6. She's a Rainbow: A Tribute to Donna Summer (Features)
  7. 'Albatross': A Not-So-Weighty Coming-of-Age Meets Mid-Life-Crisis Film (Reviews)
  8. Punk Rock's Pet Sounds: An Interview with Bomb the Music Industry! (Features)
  9. Counterbalance No. 82: U2's 'Achtung Baby' (Sound Affects)
  10. The 10 Greatest Aspects of the 'Star Wars' Franchise (Short Ends and Leader)
  11. Counterbalance No. 83: The Stooges' 'Fun House' (Sound Affects)
  12. We Will Avenge Them Or… Be Avenged?: The Individual in the US Experience (Features)
  13. Early Summer 2012 New Music Playlist (Mixed Media)
  14. The Queen and Her Crayons: An Interview With Donna Summer (Features)
  15. Killer Mike: R.A.P. Music (Reviews)
  16. The Best Canadian Records of the Year? The Fun Agony of Voting for the Polaris Prize Long List (Sound Affects)
  17. Sherlock Holmes, Dirk Gently and the Case of the Eccentric Detective (Columns)
  18. Flash Points: Mommy's Breast, Marriage Equality and Why Chipotle Is King (Features)
  19. Sergio Leone: Something to Do with Death (Columns)
  20. Saint Etienne: Words and Music (Reviews)
  21. In Support of Supports (Moving Pixels)
  22. Flash Points: Chicks, Sluts and Facebook (Features)
  23. In Defense Of... Rock Radio: A Force in Popular Culture (Columns)
  24. Garbage: Not Your Kind of People (Reviews)
  25. The Walkmen: Heaven (Reviews)
  26. The Cult: Choice of Weapon (Reviews)
  27. Willie Nelson: Heroes (Reviews)
  28. 'People's Pornography': The Mundanities of Pornography and Surveillance Culture (Reviews)
  29. Feeling '80s Spirit: Post-Hardcore Punk for the Plastic Generation (Columns)
  30. Various Artists: Occupy This Album (Reviews)
PM Picks
Film Archive
Announcements
Ratings

10 - The Best of the Best

9 - Very Nearly Perfect

8 - Excellent

7 - Damn Good

6 - Good

5 - Average

4 - Unexceptional

3 - Weak

2 - Seriously Flawed

1 - Terrible

© 1999-2012 PopMatters.com. All rights reserved.
PopMatters.com™ and PopMatters™ are trademarks
of PopMatters Media, Inc.

PopMatters is wholly independently owned and operated.
PopMatters is a member of BUZZMEDIA Music, MOG and Guardian Select.