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The email will read as follows: A friend has sent you the following article from PopMatters.com Features: The Hard Sell: Making Sense of Metalcore’s Marketing Madness by Adrien Begrand 24 July 2006 Mastodon, As I Lay Dying, Shadows Fall, and Between the Buried and Me: a guide to which of these bands most deserves your money for their CDs crammed with old crap, studio remnants, and toss-offs to help keep them afloat until the next album surfaces. Link: http://www.popmatters.com/pm/feature/060724-metalcore/ PopMatters Popular Voices, Cultural Matters http://www.popmatters.com/
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