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The email will read as follows: A friend has sent you the following article from PopMatters.com Marginal Utility: Persuasion industry’s assault on personhood by Rob Horning 05 January 2009 In Shifting Involvements Albert Hirschman cites this 1971 paper by philosopher Harry Frankfurt (who has since gone on to mild mainstream notoriety because of his treatise On Bullshit), in which he calls attention to “second-order desires”,… Link: http://www.popmatters.com/pm/post/persuasion-industrys-assault-on-personhood/ PopMatters Popular Voices, Cultural Matters http://www.popmatters.com/
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