The premise of the cartoon Super Chicken is deceptively simple. A send-up of the comic-book superheroes also found on the small screen and large, the cartoon aired on Jay Ward’s George of the Jungle in 1967, and fit nicely with the show’s simple silliness, also found in other Ward shows like The Adventures of Rocky and Bullwinkle.
But as with much of Ward’s output, there was something more sophisticated lurking beneath. Put aside the thematic correlations between Super Chicken and the war in South Vietnam. On a less politicized level, the parody of superheroes often times (and certainly in this case) is as much a jab at the source as it is at the recipient. The intended audience for much superhero fare tends to be the young, the unathletic. The ineffectual. The weaklings who, despite the astronomical odds against them, want so desperately to be heroic, to be seen as heroic. It is precisely because he is neither the brightest nor the most admirable that Super Chicken is a true hero for the disenfranchised.
In the insanely catchy opening theme, we can see two very quick shots that strengthen this claim. First, within the opening seconds, during the lyric “When you’re threatened by a stranger”, an elderly woman is pounding on an over-sized thug with her purse. Simple reversal of fortunes equals a quick laugh. But pause the YouTube video here and think about it: do we know this “thug” was at all threatening this woman? What if he had been offering her assistance across the street? Asking for directions to the local charity hospital so he could volunteer? That ever-present polarization between the elderly and the young was probably never more at the forefront of the American mind than it was during the late 1960s, and here Jay Ward has, however briefly, captured that. Who else to save a “thug” from a “granny” than Super Chicken?
This notion of the generation gap is reinforced with the very next lyric/image (“When it looks like you will take a lickin’”). A young man is about to be spanked. We know not his dastardly crime, but we all know that position, that feeling of terror: “An authority figure is punishing me!” Ineffectual. Weak. It hits an immediate emotional core, and that extended caaaaaall for rescue reverberates from within.
Even if it is for a chicken and a lion in an egg-shaped flying car.