Over at Generation Bubble I have a review of a business book called What’s Mine Is Yours, about what the authors dub collaborative consumption. What they mean by that is things like car-sharing services and Freecycle—basically ways to use the internet to facilitate peer-to-peer exchange. In part because it was a book geared toward management types, it rubbed me the wrong way, and I ended up at a very skeptical place about the whole idea. I don’t think it’s a terrible thing to give away your stuff through Freecycle or to use a bike-sharing service, but these are not necessarily things to be particularly proud of either. Ideally these practices would disappear into the fabric of everyday life rather than constitute a “revolution” in retail that entrepreneurs and investors need to bandwagon into ubiquity and that consumers need to trumpet as triumphant proof of their evolution into post-individualist subjects. It just doesn’t seem a good idea to have a subjectivity or to form communities that are anchored in shopping practices.
"Ever wondered what the difference between cinnamon and cassia is? The Encyclopedia of Spices and Herbs will teach you.READ the article