Ivory Deville - "White Lights" (video) (Premiere)

by Brice Ezell

20 April 2015

Bluesy beer hall rock meets a sunny California vibe in the latest video by Los Angeles' own Ivory Deville, "White Lights".

Earlier this year, when PopMatters premiered Ivory Deville’s music video for “Dance Hall”, I wrote, “[The band] may call Los Angeles its home, but by the sound of “Dance Hall”... they’d fit in just as well in a Southern honky-tonk.” The same holds true for their latest music video for the tune “White Lights”, which finds blues and beer-soaked guitar riffs and solos merging with a California vibe that makes this group undoubtedly distinctive in their native ity of Angels.
Wolf Ramirez tells PopMatters, “‘White Lights’ is a trip into the black and white, while creating musical colors with soulful voices and caveman rhythms!”

Adds Johnny Elkins, “Recently I noticed that illumination is a recurring theme in my writing. I guess it’s because lights affect our perception, and they represent a lot of important signals for us. Day, night, stop, go, danger, celebration, romance, spirituality, death, etc, the list goes on.  White lights can be harsh, or they can be welcoming, I’m not really sure which is which here. It’s just a made up song about something that happened.  We had some great lighting when we shot this video, but we ended up going black and white, so there you have it. I will say, I hope the police shine some bright ass white lights straight in the face of whomever stole the Telecaster I’m playing in the video.”

Ivory Deville is out now via Kill/Hurt Records. You can stream or purchase it via Bandcamp below:


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