Call for Essays About Any Aspect of Popular Culture, Present or Past

 

Rick Ross Feat. John Legend - "Magnificent" (video)

Bookmark and Share
Text:AAA
Friday, Mar 6, 2009
Rick Ross steps up the bougie-rap image to a new level.

Rick Ross has just stepped up the bougie-rap image to a new level.  In the video, Ross is a thoroughbred race-horse owner, dressed in an all-white suit and is sporting big, clear-framed ‘80s-style prescription glasses.  Usually with Ross, there’s some sort of thuggishness thrown in with the upper-class dress code, but in this video he does away with everything street, coming off like some sort of rich New England, nu-bourgeoisie, country club member.  I don’t think horse-racing has ever been approached with such sincerity in any music video.  The song is a nice and smooth, rap slow-jam with Ross’s signature smug, power-brags in full effect.  When he says “My money long / My money strong / If you ain’t getting money that mean you doin’ something wrong,” you’ll question your life choices, maybe.


Related Articles
7 Apr 2014
Album number six from Rick Ross doesn't stray too far from the sound of his previous work, but a high level of polish just might make this his best album yet.
7 Aug 2012
More of the same from Ricky Rozay. You already know if you're excited or not.
23 Jan 2012
After major health concerns caused the release of Ross' next proper LP to be pushed back, Florida's most boisterous MC drops 80 minutes of appetizers for his people.
17 Jan 2012
Fear of God II: Let Us Pray rarely highlights the strenghts Pusha T established as one-half of Virginian rap duo Clipse.
discussion by
Comments
Now on PopMatters
PM Picks
Announcements

© 1999-2014 PopMatters.com. All rights reserved.
PopMatters.com™ and PopMatters™ are trademarks
of PopMatters Media, Inc.

PopMatters is wholly independently owned and operated.