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04 September 2003

10 Heads High, From Here to Tupelo (Pile On)
Sometimes new talent can be right under the nose of a major record label. Take New York based rockers 10 Heads High for example. The band's bassist Michael Borenstein has a day job in IT at Sony Music, and if the label's A&R reps are looking for a new modern rock band with a real commercial viability and songwriting flair, they could do no worse than put a call in to Borenstein's department. Any label exec with a pair of ears -- from Sony or elsewhere -- can't fail to be impressed by the sheer ferocity, melody and power of opening track "Evolution Queen", which could be a huge hit if given the right opportunity. "Stepchild of a Genius" possesses a similar level of energy thanks to Marc Lombardo's passionate vocal delivery, and "Arms of December" and "My Summertime" are two more promising tunes from a band combining the contemporary swagger of American Hi-Fi, with the melodic bombast of Cheap Trick. The only negative point is that the emergence of bands like White Stripes could render 10 Heads High's brand of polished modern rock redundant, but the promise evident on "From Here To Tupelo" could still yet be exploited by Sony's A&R scouts, who won't have far to go to get a demo.
      — Andrew Ellis

.: posted by Editor 9:08 AM


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