[28 January 2010]
When Saturday Night Live‘s Andy Samberg’s digital short “Lazy Sunday” hit the airwaves in 2005, it quickly became a huge viral sensation, spawning both imitators and countless more Samberg productions. The trend probably reached it’s apex this summer with Incredibad, the debut album of Samberg’s group the Lonely Island.
If you’re like most people, you’ve probably heard the album’s breakout track, “I’m on a Boat”, so many times it’s not even funny anymore, if it ever was. Like a majority of things on SNL, the digital shorts became more formulaic and repetitive with each outing.
No one has expressed this sentiment better than the New York-based production company, Landline TV. Landline‘s short film “Landline Digitial Short” skewers Samberg, his pals, and his process. It’s a pretty dead on parody, and definitely worth checking out.