Let’s say you knew nothing more about the Hamptons than the area’s tabloid reputation as a vacation destination for rich white people doing the kinds of things rich white people do on shows like Gossip Girl and Royal Pains. If either of those shows had a music festival headlined by real-life actual artists, the headliners would be Vampire Weekend and Bright Eyes, right? Of course they would.
The inaugural MTK (Music to Know) Music Festival just released its real-life actual lineup, and sure enough, the headliners are Ivy League yuppiebeat progenitors Vampire Weekend and Conor Oberst’s Bright Eyes, who eight years ago appeared on the yuletide soundtrack to the distant cousin of Hamptons-based TV shows, The O.C..
Other extremely well-suited performers on the roster include Cold War Kids, Matt & Kim, Ra Ra Riot, Tame Impala, We Are Scientists and the original Vampire Weekend, Tom Tom Club.
MTK Music Festival is scheduled for the weekend of August 13-14 in East Hampton, with two-day general admission festival passes priced at $195, almost certainly less than many attendees will have dropped on their sunglasses. A VIP option at just under $700 is also available, allowing for the festival experience without having to rub elbows with the riff-raff.
For more information, visit: www.musictoknow.com.