Though the word "innovative" is spoken only once in The Founder, this plot point is just one example of how the film deftly skewers the hollow nature of American Innovation, a meretricious form of late capitalist creativity that currently exerts outsized influence on American society.
Kevin Craft is a freelance writer who has contributed to publications such as PopMatters, Slate, Salon, The Washington Post, The Almanac of American Politics, The Atlantic, and GQ. He's also the author of the Kindle Single Grunge, Nerds, and Gastropubs: A Mass Culture Odyssey.
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