Super Bowl Commercials 2015: The Best and All the Rest

PopMatters presents the easiest place to see all of the new Super Bowl ads of 2015.

It's been estimated that half of all Super Bowl viewers, a potential audience of over 50 million viewers, are only watching for the new commercials. If you happened to miss the big game, or just missed a potentially interesting ad while getting out some more snacks, here's your chance to catch up. We've embedded all the night's new ads (with the exception of a few movie trailers that have already been online for weeks) and arranged them in order of the biggest trends.

Best In Show

Budweiser's Clydesdale-loving puppy from last year is back for this touching and adorable ad that has the production values of a Hollywood movie. Have you ever noticed that the best beer commercials don't have any beer in them?

Celebrity Showdown

You never know who you could playing online games with. It could even be Liam Neeson!

Snickers continued their “you're not you when you're hungry” series with this Brady Bunch setup. It was a welcome relief from other commercials' mediocrity.

As surprisingly funny as it is to see Mindy Kaling go through a car wash and eat large amounts of ice cream, we didn't need to see the sunbathing bit. However, Nationwide gets bonus points for a cool song and a Matt Damon cameo.

Pierce Brosnan shills out for Kia:

Jeff Bridges is here, but Squarespace really needed to give him something better to do.

BMW wants you remember a time when The Today Show was big and no one knew what e-mail was. Doesn't an electric car deserve something a little better than awkward anchor dancing?

Jennifer Hudson joined random people in an artistic setting for a sing-along of “Ooh Child”, but we're still not sure why.

This is actually Kim Kardashian's second appearance in a Super Bowl ad. The first was in 2010 for a line of sneakers that were later discontinued over allegations of causing falls and muscle damage. That is all one can say about Kim Kardashian.

Chelsea Handler and Sarah Silverman:

I get the point Esurance was trying to make with their Lindsay Lohan spot, but it was a little in bad taste. Their Breaking Bad spot was better, but you had to know about the show in order to truly get it.

Walk With The Animals, Talk With The Animals

Mercedes-Benz's computer-animated version of The Tortoise & The Hare was everything you expected a Super Bowl commercial to be: cleverly animated, ridiculous, and full of cute creatures.

Avocados from Mexico offered up some cute CGI animals during their “First Draft” spot.

Mountain Dew's Kickstart features some dancing creatures, for no apparent reason.

Sprint loves screaming farm animals.

Peace, Love, and Advertising

Coca-Cola had been airing cryptic commercials stating “aren't you tired of hate?” for weeks leading up to the big game, all to hype up this spot, in which inspirational messages pop up after spilling the drink in a supercomputer. Don't try this at home!

McDonalds surprised random customers by giving away free food in exchange for acts of kindness, giving us another great father and son moment.

Always wants girls to be confident: to run as fast as they can and throw as hard as they can. They also want to embarrass some silly-looking guys.

Toyota's Amy Purdy montage set to the words of Muhammad Ali is inspiring, but not particularly memorable.

Dodge honored centenarians with their 100th anniversary spot.

Father's Day

Dove for Men's “Care makes a man stronger” was the best of the night's fatherhood-themed spots.

This dad in the Toyota Camry ad is driving his heroic daughter to the airport.

I'm still not sure what the exact message was in Nissan's “Cat's In The Cradle” ad.

And Now For Something Completely Different

I have to give Chevy credit, their Colorado truck commercials weren't dull and were actually kind of funny. Who wasn't fooled by their “power outage”?

Paul McCartney was in the stands for the big game. Do you think he seen this “All You Need Is Ecuador” ad?

No More, a anti-domestic violence charity, offerred this thought-provoking ad.

This ad, designed to prevent dangerous household accidents, was just depressing.

Jeep's “This Land Is My Land” spot is a bit of a rip-off of Coke's international National anthem from last year, isn't it?

Very Interesting, But Stupid

Budweiser's “Up For Anything” introduced us to the concept of life-sized Pac-Man. While that is an interesting concept, this commercial is not.

Skittles' arm-wrestling town was all special effects, but nothing special.

Mophie's natural disasters was a lot of something for nothing.


NBC hyped The Voice's return with this spot, inspired by Mad Max Beyond Thunderdome. It features judges Christina Aguilera, Blake Shelton, Pharrell Williams, and Adam Levine, and like the show, it doesn't spend much time on the unknown singer before them.

TurboTax gave us an alternate version of the American Revolution. All style and no substance.

It's hard to believe Doritos' spots were the winners in an online contest to make the best commercial. Oh, look! More cute children and a pig!

Worst In Show

Fiat's Viagra-inspired ad was, to borrow a phrase from Jimmy Fallon, Ew! This ad is so icky, anchors on the Today show discussed how disgusting it was as a “trending topic” on Monday morning.

Also, Loctite had one of worst commercials of all time, period, with this montage of really bad dancing.

From genre-busting electronic music to new highs in the ever-evolving R&B scene, from hip-hop and Americana to rock and pop, 2017's music scenes bestowed an embarrassment of riches upon us.

60. White Hills - Stop Mute Defeat (Thrill Jockey)

White Hills epic '80s callback Stop Mute Defeat is a determined march against encroaching imperial darkness; their eyes boring into the shadows for danger but they're aware that blinding lights can kill and distort truth. From "Overlord's" dark stomp casting nets for totalitarian warnings to "Attack Mode", which roars in with the tribal certainty that we can survive the madness if we keep our wits, the record is a true and timely win for Dave W. and Ego Sensation. Martin Bisi and the poster band's mysterious but relevant cool make a great team and deliver one of their least psych yet most mind destroying records to date. Much like the first time you heard Joy Division or early Pigface, for example, you'll experience being startled at first before becoming addicted to the band's unique microcosm of dystopia that is simultaneously corrupting and seducing your ears. - Morgan Y. Evans

Keep reading... Show less

The Best Dance Tracks of 2017

Photo: Murielle Victorine Scherre (Courtesy of Big Beat Press)

From the "shamanic techno" of Parisian duo Pouvoir Magique to Stockholm Noir's brilliant string of darkly foreboding, electro-licked singles, here are ten selections that represent some of the more intriguing dance offerings of 2017.

In June of 2016, prolific producer Diplo lambasted the world of DJ's in an interview with Billboard, stating that EDM was dying. Coincidentally enough, the article's contents went viral and made their way into Vice Media's electronic music and culture channel Thump, which closed its doors after four years this summer amid company-wide layoffs. Months earlier, electronic music giant SFX Entertainment filed bankruptcy and reemerged as Lifestyle, Inc., shunning the term "EDM".

So here we are at the end of 2017, and the internet is still a flurry with articles declaring that Electronic Dance Music is rotting from the inside out and DJ culture is dying on the vine, devoured by corporate greed. That might all well be the case, but electronic music isn't disappearing into the night without a fight as witnessed by the endless parade of emerging artists on the scene, the rise of North America's first Electro Parade in Montréal, and the inaugural Electronic Music Awards in Los Angeles this past September.

For every insipid, automaton disc jockey-producer, there are innovative minds like Anna Lunoe, Four Tet, and the Black Madonna, whose eclectic, infectious sets display impeccable taste, a wealth of knowledge, and boundless creativity. Over the past few years, many underground artists have been thrust into the mainstream spotlight and lost the je ne sais quoi that made them unique. Regardless, there will always be new musicians, producers, singers, and visionaries to replace them, those who bring something novel to the table or tip a hat to their predecessors in a way that steps beyond homage and exhilarates as it did decades before.

As electronic music continues to evolve and its endless sub-genres continue to expand, so do fickle tastes, and preferences become more and more subjective with a seemingly endless list of artists to sift through. With so much music to digest, its no wonder that many artists remain under the radar. This list hopes to remedy that injustice and celebrate tracks both indie and mainstream. From the "shamanic techno" of Parisian duo Pouvoir Magique to Stockholm Noir's brilliant string of darkly foreboding, electro-licked singles, here are ten selections that represent some of the more intriguing dance offerings of 2017.

10. Moullinex - “Work It Out (feat. Fritz Helder)”

Taken from Portuguese producer, DJ, and multi-instrumentalist Luis Clara Gomes' third album Hypersex, "Work It Out" like all of its surrounding companions is a self-proclaimed, "collective love letter to club culture, and a celebration of love, inclusion and difference." Dance music has always seemingly been a safe haven for "misfits" standing on the edge of the mainstream, and while EDM manufactured sheen might have taken the piss out of the scene, Hypersex still revels in that defiant, yet warm and inviting attitude.

Like a cheeky homage to Rick James and the late, great High Priest of Pop, Prince, this delectably filthy, sexually charged track with its nasty, funk-drenched bass line, couldn't have found a more flawless messenger than former Azari & III member Fritz Helder. As the radiant, gender-fluid artist sings, "you better work your shit out", this album highlight becomes an anthem for all those who refuse to bow down to BS. Without any accompanying visuals, the track is electro-funk perfection, but the video, with its ruby-red, penile glitter canon, kicks the whole thing up a notch.

9. Touch Sensitive - “Veronica”

The neon-streaked days of roller rinks and turtlenecks, leg warmers and popped polo collars have come and gone, but you wouldn't think so listening to Michael "Touch Sensitive" Di Francesco's dazzling debut Visions. The Sydney-based DJ/producer's long-awaited LP and its lead single "Lay Down", which shot to the top of the Hype Machine charts, are as retro-gazing as they are distinctly modern, with nods to everything from nu disco to slo-mo house.

Featuring a sample lifted from 90s DJ and producer Paul Johnson's "So Much (So Much Mix)," the New Jack-kissed "Veronica" owns the dance floor. While the conversational interplay between the sexed-up couple is anything but profound, there is no denying its charms, however laughably awkward. While not everything on Visions is as instantly arresting, it is a testament to Di Francesco's talents that everything old sounds so damn fresh again.

8. Gourmet - “Delicious”

Neither Gourmet's defiantly eccentric, nine-track debut Cashmere, nor its subsequent singles, "There You Go" or "Yellow" gave any indication that the South African purveyor of "spaghetti pop" would drop one of the year's sassiest club tracks, but there you have it. The Cape Town-based artist, part of oil-slick, independent label 1991's diminutive roster, flagrantly disregards expectation on his latest outing, channeling the Scissor Sisters at their most gloriously bitchy best, Ratchet-era Shamir, and the shimmering dance-pop of UK singer-producer Joe Flory, aka Amateur Best.

With an amusingly detached delivery that rivals Ben Stein's droning roll call in Ferris Bueller's Day Off , he sings "I just want to dance, and fuck, and fly, and try, and fail, and try again…hold up," against a squelchy bass line and stabbing synths. When the percussive noise of what sounds like a triangle dinner bell appears within the mix, one can't help but think that Gourmet is simply winking at his audience, as if to say, "dinner is served."

7. Pouvoir Magique - “Chalawan”

Like a psychoactive ayahuasca brew, the intoxicating "shamanic techno" of Parisian duo Pouvoir Magique's LP Disparition, is an exhilarating trip into unfamiliar territory. Formed in November of 2011, "Magic Power" is the musical project of Clément Vincent and Bertrand Cerruti, who over the years, have cleverly merged several millennia of songs from around the world with 21st-century beats and widescreen electro textures. Lest ye be worried, this is anything but Deep Forest.

In the spring of 2013, Pouvoir Magique co-founded the "Mawimbi" collective, a project designed to unite African musical heritage with contemporary soundscapes, and released two EPs. Within days of launching their label Musiques de Sphères, the duo's studio was burglarized and a hard drive with six years of painstakingly curated material had vanished. After tracking down demos they shared with friends before their final stages of completion, Clément and Bertrand reconstructed an album of 12 tracks.

Unfinished though they might be, each song is a marvelous thing to behold. Their stunning 2016 single "Eclipse," with its cinematic video, might have been one of the most immediate songs on the record, but it's the pulsing "Chalawan," with its guttural howls, fluttering flute-like passages, and driving, hypnotic beats that truly mesmerizes.

6. Purple Disco Machine - “Body Funk” & “Devil In Me” (TIE)

Whenever a bevy of guest artists appears on a debut record, it's often best to approach the project with caution. 85% of the time, the collaborative partners either overshadow the proceedings or detract from the vision of the musician whose name is emblazoned across the top of the LP. There are, however, pleasant exceptions to the rule and Tino Piontek's Soulmatic is one of the year's most delightfully cohesive offerings. The Dresden-born Deep Funk innovator, aka Purple Disco Machine, has risen to international status since 2009, releasing one spectacular track and remix after another. It should go without saying that this long-awaited collection, featuring everyone from Kool Keith to Faithless and Boris D'lugosch, is ripe with memorable highlights.

The saucy, soaring "Mistress" shines a spotlight on the stellar pipes of "UK soul hurricane" Hannah Williams. While it might be a crowning moment within the set, its the strutting discofied "Body Funk", and the album's first single, "Devil In Me", that linger long after the record has stopped spinning. The former track with its camptastic fusion of '80s Sylvester gone 1940s military march, and the latter anthem, a soulful stunner that samples the 1968 Stax hit "Private Number", and features the vocal talents of Duane Harden and Joe Killington, feels like an unearthed classic. Without a doubt, the German DJ's debut is one of the best dance records of the year.

Next Page
Related Articles Around the Web

Subverting the Romcom: Mercedes Grower on Creating 'Brakes'

Noel Fielding (Daniel) and Mercedes Grower (Layla) (courtesy Bulldog Film Distribution)

Brakes plunges straight into the brutal and absurd endings of the relationships of nine couples before travelling back in time to discover the moments of those first sparks of love.

The improvised dark comedy Brakes (2017), a self-described "anti-romcom", is the debut feature of comedienne and writer, director and actress Mercedes Grower. Awarded production completion funding from the BFI Film Fund, Grower now finds herself looking to the future as she develops her second feature film, alongside working with Laura Michalchyshyn from Sundance TV and Wren Arthur from Olive productions on her sitcom, Sailor.

Keep reading... Show less

People aren't cheering Supergirl on here. They're not thanking her for her heroism, or even stopping to take a selfie.

It's rare for any hero who isn't Superman to gain the kind of credibility that grants them the implicitly, unflinching trust of the public. In fact, even Superman struggles to maintain that credibility and he's Superman. If the ultimate paragon of heroes struggles with maintaining the trust of the public, then what hope does any hero have?

Keep reading... Show less

The Paraguay-born, Brooklyn-based indie pop artist MAJO wraps brand new holiday music for us to enjoy in a bow.

It's that time of year yet again, and with Christmastime comes Christmas tunes. Amongst the countless new covers of holiday classics that will be flooding streaming apps throughout the season from some of our favorite artists, it's always especially heartening to see some original writing flowing in. Such is the gift that Paraguay-born, Brooklyn-based indie pop songwriter MAJO is bringing us this year.

Keep reading... Show less
Pop Ten
Mixed Media
PM Picks

© 1999-2017 All rights reserved.
Popmatters is wholly independently owned and operated.